Automotive Interiors Expo 2011 Styling and Technology Studio
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Day 1 - Tuesday 17 May 2011
11:00 : 12:30
Colour, feel and shape
Society impacts trends - trends follow sustainability
Dipl Ing Claudia Khalil, Managing Director, trendenzz - passion for design / University of Halle/Burg Giebichstein
How Bertone designs and builds concept cars in record time
Mr Michael Robinson, Brand & Design Director, Bertone
Motion and emotion 1.1: how does motion influence emotion, and which emotions dictate motion? A car design journey
Mr Amko Leenarts, Head of Interior Design, Peugeot Design
14:00 : 16:30
The way to objectify subjective customer impressions – a holistic approach
Dipl Ing Oliver Daub, Manager Perceived Quality, Hyundai Motor Europe Technical Center GmbH
Mobile interiors drive emotion
Prof Michael Goretzky, Transportation Interior Design, Reutlingen University
Prof Andrea Lipp, Professor Transportation Interior Design, Reutlingen University
Designing and measuring the vehicle cockpit quality perception
Mrs Cristina Randazzo, Researcher, Centro Ricerche Fiat
Drive with style on the road to productivity
Mr Ran Machtinger, CEO, OptiTex
Interior design with CATIA V6 – from concepts to Class-A-surfaces with a unified and integrated design solution
Mr Alexander Back, Consultant & Marketing, Dassault Systemes
Mr Markus Fimpel , 3D-Software Sales and Product Manager Styling and Design, Dassault Systemes
